Shopit Case Study

The world's first pay as you grow eCommerce platform.

Deliverables:
Website Design Development

Strategy & Approach

Developing the strategy

Shopit is a groundbreaking eCommerce platform that offers every feature to every customer from day one. Their target market is everyone from small aspiring retailers who want to scale, to large wholesale businesses wanting multiple B2B and B2C sites.

Defining the brand

Brand voice and identity is vital in software firms, to build trust. Subscription software is essentially a distance sold item so Shopit wanted the brand to be clean and fresh - reflecting their modern codebase, Google Partner status - thus increasing consumer trust in the platform.

User Experience

By using an iterative approach to the design and working closely with the Shopit team, we were able to completely revolutionise the user journey. The website has been built with user-friendliness in mind.
Together with Shopit we created a meaningful and relevant experience for the users. This involved the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability and function.

What Shopit said

"Forty3 Media proved to be the perfect agency to work with - we knew our target market, we were making data driven decisions - and Dan listened and implemented perfectly. Their adherence to a clear design and development process made our communications easy, and kept the project exactly on track, hitting the deadline perfectly. Couple with their talent and eye for fonts, layouts and understanding of our brand, it could not have gone better. And we gets lots of compliments about the site now!"

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